Discover Things To Buy In Europe That Make The Perfect Souvenirs And Timeless Keepsakes

Iconic souvenirs and unique things to buy in Europe with cultural and historic significance.

Things to buy in Europe will encounter a dazzling array of options, offering travellers an unmatched blend of history, culture, and shopping delights. Located in the northern hemisphere, Europe comprises about 44 countries, each with its language, traditions, and unique vibe. Known as the cradle of Western civilization, Europe’s capitals- London, Paris, and Rome- are hubs of art, fashion, and cuisine. From the snowy peaks of the Alps to sunny Mediterranean beaches, Europe’s breathtaking natural beauty complements its rich heritage. The continent’s diverse climate and warm, welcoming people make it a perfect destination for every traveller.

Things To Buy In Europe: Iconic Souvenirs For Every Traveller

Discover the most iconic things to buy in Europe that perfectly capture the essence of your journey.

1. Indulge In Swiss Chocolate

Savour rich, velvety Swiss chocolate from master chocolatiers, a must-buy indulgence, and among the best things to buy in Europe.

Photo: Rm1911 / Wikimedia Commons

Europeans quite like indulging in luxurious Swiss chocolate. This chocolate is a must-buy for any traveller. It is famous for its silky texture and deep, rich flavours. Whether wandering the charming streets of Zurich or soaking up the Alpine vibes in Geneva, artisan chocolatiers invite you to taste handmade truffles, pralines, and bars straight from their workshops as Swiss chocolate is pure edible happiness.

Location: Switzerland (Zurich, Geneva)
Cost: CHF 10 – 50 / ₹900 – 4,500

2. Hunt For Hand-Painted Ceramics

Search local markets for hand-painted European ceramics, each piece uniquely crafted and vibrant, among the best things to buy in Europe.

Photo: Magda Ehlers / Pexels / Image For Representation Only

Hand-painted ceramics are one of the most colourful and artistic souvenirs you can snag in Europe. Roam through Lisbon’s sunny markets to admire intricate azulejos or visit Deruta in Italy for centuries-old pottery designs. Meeting the artisans and hearing the stories behind each pattern adds magic to the experience. Pick up a few vibrant plates or tiles to bring a piece of Mediterranean artistry into your home.

Location: Portugal (Lisbon), Italy (Umbria, Florence)
Cost: €15 – 70 / ₹1,400 – 6,500

3. Shop For Fine French Perfume

Luxurious French perfumes made with exquisite ingredients and elegant, timeless packaging, among the best things to buy in Europe.

Photo: Lolame / Pixabay / Image For Representation Only

Imagine capturing the romance of France in a bottle. That’s what buying delicate French perfume feels like. Whether gliding down Parisian boulevards or visiting Grasse, the historic perfume town, you’ll find exclusive scents crafted with centuries-old expertise. Craft a bespoke perfume that matches your style, or gift a classic fragrance such as Chanel to someone special. Perfume shopping in France isn’t just retail therapy.

Location: France (Paris, Grasse)
Cost: €50 – €200 / ₹4,700 – 18,500

4. Score Some Spanish Espadrilles

Things to buy in Europe include authentic handmade Spanish espadrilles known for comfort, style, and Mediterranean charm.

Photo: Zeroseguidores / Wikimedia Commons

When in Spain, do as the stylish locals do and slip into a pair of handmade espadrilles! Lightweight, colourful, and effortlessly cool, these shoes are summer essentials in cities such as Barcelona and Madrid. Tiny workshops buzz with artisans, creating beautiful hand-stitched designs. Pick a bold pattern, stroll the cobbled streets comfortably, and bring home a slice of Spanish flair.

Location: Spain (Barcelona, Madrid)
Cost: €20 – 60 / ₹1,900 – 5,500

5. Sip And Ship Wine From Bordeaux

Taste and ship world-class red wines from Bordeaux’s prestigious vineyards, among the best things to buy in Europe.

Photo: K15 Photos / Unsplash / Image For Representation Only

Wine lovers, rejoice! A trip to Bordeaux offers the perfect chance to sip world-class wines straight from the source and ship a few bottles home. Touring sun-soaked vineyards and tasting aged reds and crisp whites is a dream. Learn the secrets of traditional winemaking while strolling through historic châteaux. Shipping your favourite bottle or a whole case is the ultimate souvenir for those who appreciate delicate flavours and French elegance.

Location: France (Bordeaux)
Cost: €10 – 150 / ₹900 – 14,000

6. Treasure Hunt For Scottish Cashmere

Wrap yourself in cosy Scottish cashmere scarves or sweaters, crafted from the finest wool.

Photo: PKM / Wikimedia Commons

There’s nothing like the feel of authentic Scottish cashmere against your skin! In Edinburgh and the Highlands, you’ll discover cosy boutiques brimming with soft, stylish, and built-to-last scarves, sweaters, and blankets. Feel the luxurious texture, choose your favourite colours, and bring home a piece of Scotland’s finest craftsmanship. Cashmere from Scotland is an investment that wraps you in warmth and history.

Location: Scotland (Edinburgh, Highlands)
Cost: £50 – 300 / ₹5,000 – 30,000

7. Fill Your Bags With Belgian Waffles And Speculoos

Take home tasty Belgian waffles and speculoos cookies, beloved for their rich flavour and crunch.

Photo: Tamorlan / Wikimedia Commons

If Europe had a scent, it could be fresh Belgian waffles wafting through the air! Head to Brussels or Bruges to taste golden waffles crowned with decadent toppings, or grab a box of crispy, spiced speculoos biscuits to snack on later. Nothing beats munching on a warm waffle while strolling cobbled streets or gifting friends back home a taste of Belgium.

Location: Belgium (Brussels, Bruges)
Cost: €5 – 20 / ₹470 – 1,900

8. Collect Colourful Murano Glass

Admire and buy dazzling Murano glassware, each handcrafted piece a symbol of Italian artistry.

Photo: Derbrauni / Wikimedia Commons / Image For Representation Only

Step into a world of magic when you buy Murano glass from Venice. Watching the glassblowers twist fiery blobs into elegant vases, shimmering jewellery, or intricate chandeliers on Murano Island is unforgettable. Every colourful piece is a celebration of Italian craftsmanship. Whether you pick a dainty pendant or a bold art piece, Murano glass brings sparkle and story to your home with each bubble and swirl.

Location: Italy (Venice, Murano Island)
Cost: €30 – 200 / ₹2,800 – 18,500

9. Snag A Dirndl Or Lederhosen

Get traditional Bavarian attire like a dirndl or lederhosen, perfect for Oktoberfest souvenirs.

Photo: Naturpuur / Wikimedia Commons

Going to Germany without buying a dirndl or lederhosen is like visiting Paris without seeing the Eiffel Tower! During Oktoberfest in Munich, locals and tourists wear traditional Bavarian outfits. Wander into boutiques, bursting with vibrant fabrics and detailed embroidery. Dress the part and dance the night away at a beer tent or simply take one home to relive the spirit of Germany whenever you fancy.

Location: Germany (Munich, Bavaria)
Cost: €100 – 400 / ₹9,500 – 37,000

10. Stock Up On Dutch Cheese

Bring back delicious Dutch cheeses like Gouda or Edam, known for their distinct flavour and texture.

Photo: Carlo Primo / Pexels

If you dream of creamy, nutty, melt-in-your-mouth Cheese, head straight to the Netherlands to stock up on Dutch Cheese such as Gouda or Edam. Amsterdam’s buzzing cheese shops and historic markets in Alkmaar and Edam invite you to sample wheels upon wheels of deliciousness. The cheese market festivals contain energy, tradition, and unbeatable bites. Whether gifting or grazing, these cheesy treasures pack a punch of Dutch flavour.

Location: Netherlands (Amsterdam, Alkmaar, Edam)
Cost: €5 – 40 / ₹470 – 3,700

The best things to buy in Europe offer more than souvenirs; they are tangible memories of your journey through historic villages, vibrant cities, and stunning natural landscapes. Europe’s rich history, diverse cultures, and culinary delights make it perfect for relaxing escapes and unforgettable shopping experiences. Each item tells a story of craftsmanship and tradition, from Swiss chocolates to Murano glass. Plan your trip with TripXL today to be mesmerised by the European charm.

Cover Photo: Helena Jankovičová Kováčová / Pexels

Frequently Asked Questions

Yes, many European cities have flea markets and antique shops where you can find unique vintage treasures.
Absolutely! Many festivals feature local artisans selling handmade crafts and regional delicacies.
Most large markets and shops accept cards, but it’s good to carry cash when shopping in smaller souks or rural areas.
Yes, check your country’s customs rules for limits on alcohol, food, and luxury goods to avoid issues at the border.
Yes, bargaining is common in open-air markets. Being polite and respectful it’s part of the experience and can often lead to a better price.

Recommended Articles

Leave a Reply

Top Travel Destinations by Month